Kovai.co is a catalyst, sparking a revolution in the world of enterprise software and B2B SaaS, we are a technology powerhouse delivering best-in-class enterprise software and game-changing SaaS solutions across industries.
At Kovai.co, we're rewriting the B2B landscape by empowering over 2,500 businesses worldwide with our award-winning SaaS solutions.
Our Products:
- Biztalk360
- Turbo360
- Document360
“UK headquarters. Indian innovation. Global impact.”
Our journey has been nothing short of remarkable, having witnessed exponential growth and profitability right from our inception.
We are on track towards $30 million in annual revenue – and we're just getting started.
Kovai.co is fueled by a tribe of thoughtful helpers, obsessed with empowering customers, uplifting colleagues, and igniting our own journeys.
Redefining tech is our game. Are you in? Join Kovai.co – where passion meets purpose.
Opportunity – SaaS Marketing Associate
In this role, you will assist in planning and executing marketing campaigns to drive brand awareness, lead generation, and customer acquisition for our SaaS products. You will create compelling content, manage social media, collaborate with influencers, organize webinars, and track performance. The ideal candidate is data-driven, creative, and possesses a strong understanding of digital marketing strategies, particularly within the SaaS space.
What you’ll do on the job:
- Develop and manage content across social media platforms to ensure consistent and impactful brand messaging.
- Design and implement influencer marketing campaigns, creating tutorials, use cases, comparison videos, and product reviews.
- Engage with top influencers, podcast hosts, and thought leaders for webinars, podcasts, and content partnerships.
- Oversee the production lifecycle of webinars and podcasts, ensuring quality from ideation to publication.
- Collaborate with external agencies to plan and execute comprehensive marketing campaigns when needed.
- Develop customer case studies and whitepapers to support lead generation and demonstrate product value.
- Stay updated on marketing and social media trends to adapt strategies for continuous improvement.
- Track and report the performance of campaigns and tasks, offering insights for optimization.
- Work closely with sales, product, and design teams to ensure alignment of marketing initiatives with overall business goals.
Who’ll be a good fit :
- Strong passion for digital marketing with creative ideas for influencer campaigns.
- Proven expertise in social media management and familiarity with platform trends.
- Exceptional writing and communication skills for content creation and collaboration.
- Strong project management abilities, adept at tracking tasks, timelines, and ensuring approvals.
- Experience in influencer and partnership outreach in the SaaS industry is a plus.
- Data-driven mindset to measure success and iterate on strategies.
Equal Opportunities:
Kovai.co is committed to building a workforce that reflects the richness of our society. We believe in fostering a culture of belonging and respect for all. Kovai.co stands firmly against discrimination, ensuring equal opportunity for everyone to build a successful career.
If this excites you, apply for this opportunity, and the team would love to get on a call with you to discuss further.