Marketing

Social Media Specialist

Coimbatore, Tamil Nadu   |   Full Time

About Kovai.co :

Kovai.co, the fastest growing SaaS organization is a premier enterprise software company offering multiple products at scale both in the enterprise arena and in the B2B SaaS space.

We are a technology partner of choice for many of the world’s leading enterprises to manage and monitor their Microsoft BizTalk and Azure Serverless environments.

We always stand out from the crowd with our product team consisting of thinkers and innovators who are re-defining the way robust Enterprise Software and SaaS products are built. Headquartered in London, U.K and with a development center in Coimbatore, India, our engineers have niche skills and in-depth domain knowledge.

Trusted by over 1,000+ business around the world.

Key Products:

  • BizTalk360
  • Serverless360
  • Atomic Scope
  • Document360

As a feather in our cap, we have made our first ever acquisition of Cerebrata, a privately-held SaaS product company. We believe this is the beginning. (https://www.kovai.co/blog/coimbatore-saas-company-kovaico-acquires-cerebrata)

We wish to be known for our values of integrity, teamwork and excellence. As we grow, we ensure that our culture remains at the heart of Kovai.co.

We are constantly on the lookout for smart people who are passionate about building great products, designing great experiences, building scalable platforms, and making customers happy. If you’re looking to make an impact, Kovai.co is the place for you. If this describes you, feel free to have a look at our openings in our career page and apply to be a part of the $10 million journey!


Opportunity: Social Media Strategist


What you’ll do on the job: 

  • Post social media content on appropriate social channels like Facebook, Twitter, Instagram, YouTube, Pinterest etc
  • Formulate responses for user engagement that adhering to the social tone and language of the brand
  • Conduct extensive research to build social audience profile database and identify audience that matter to the brand
  • Start conversations with partners and influencers on our channels
  • Monitor the activities of main competitors in social media
  • Analysing social media insights to guide future social media campaigns.
  • Building reporting frameworks to evaluate return on investment on the various platforms
  • Should be passionately in tune with the latest social media trends, online behaviour and how to leverage them for business advantage
  • Identify opportunities and develop plans for implementing scalable social media programs to generate maximum outcome


Who’ll be a good fit 

  • 4-6 years’ experience either within social media agencies or within digital/social media departments in creative and strategic brands.
  • High level of fluency in English - both written and verbal
  • Certifications in social media/digital
  • Prior work experience with popular social media management tools (Sprinklr, TweetDeck, HootSuite, Sprout Social, etc)

How success will be measured 

  • The engagement rates for posts
  • Success of campaign objectives
  • The consistency of posting
  • A growing follower count


Perks:

  • Collaborative and fun team.
  • Flat organizational structure.
  • Rewards and recognition.
  • Health care benefits.
  • Upskill allowance.
  • Located at the heart of the city with world class infrastructure.


If this excites you, apply for this opportunity, and the team would love to get on a call with you to discuss further.

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